Payments in the pandemic times: what’s going on & how to adapt 
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Payments in the pandemic times: what’s going on & how to adapt 

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Every single sphere of our lives is likely to feel the harsh impact of the coronavirus as it spreads across the globe. The quarantine, as well as the need for social distancing, have already drastically affected, among other stuff, our shopping habits and the way we pay.

Gauging the coronavirus effect on retail and payments

The unprecedented COVID-19 spread raises increasing health and wellbeing concerns. In its turn, it drives the demand for modern shopping options which eliminate the need for physical interaction. Thus, against the backdrop of the recession in the world economy, a few sectors manage to show a remarkable performance:

  • Online retailing. 

Even though still most of the global retail sales are made in brick-and-mortar stores, the pandemic makes online shopping much more appealing for a customer. With this switch to online, people won’t start purchasing more. In fact, given the economic circumstances, they will be buying less, focusing on staple items, such as groceries and hygiene products. What will change here is the share of online in global sales.

Moreover, many countries announced lockdowns, requiring all non-essential stores and public places to close. To minimise the losses, affected businesses strive to come up with some ways to increase their online presence. For instance, restaurants switch to takeaways and on-demand services; gyms start selling sporting goods online. It helps them to generate at least some revenue and stay afloat.

The same is true for retailers who haven’t been present online before, as well as for those who do sell on the internet but not the essential goods. They offer online discounts, free delivery, extend their return policies, trying to do everything to attract shoppers in this stressful time.

Altogether, it apparently works, as many major digital marketplaces and online stores report they see a significant increase in demand.

  • Digital payments. 

Everything we described above drives the growth of online payments. Now, it is crucial for businesses to offer a decent set of payment options, making the experience of their locked up customers as seamless and fulfilling as possible. This is where comes out in all its glory, offering the advanced technical infrastructure for payments processing.

Moreover, not only the increased demand on the consumers’ side will boost digital payments, but also some new initiatives by leading global payment systems. Mastercard has recently highlighted that regardless of how far the coronavirus spreads, the company will stick to its plans on driving worldwide digital payments. It is forecasted that transaction volume for both Mastercard and Visa will increase, and the coronavirus wouldn’t be a substantial hit to their income.

Above all, the use of cashless payment methods has been recommended by the World Health Organisation, as it is still unclear if banknotes may spread coronavirus.

  • Contactless delivery. 

There’s every chance contactless delivery will become one of the key logistics trends of 2020. Trying to protect both their couriers and customers, many businesses start offering this delivery option, which ensures avoiding interpersonal interactions. A customer just makes an order online, pays with a preferable digital method, and securely picks their package where the courier has left it.

How to handle new challenges as a business and as a customer

All things considered, the best thing to do for you as for a customer is to stay home, take care of yourself, and if possible, do all your shopping online. It’s an excellent chance to develop healthier spending habits, adopt innovative payment methods, and get used to cashless life.

If you run a business, you’ll have to adapt to the circumstances. Thanks to years of fintech evolution, there are plenty of solutions designed to make the transition to online smooth and painless. In these challenging times, we’ve got your back when it comes to accepting payments online. integrates payment providers and acquirers all around the world, currently having around a hundred integrations. We provide our customers with tools helping to adapt to rapid changes in the payment environment. Now is a perfect time to deep-dive into online. We believe that when the pandemic is over, businesses will enjoy the benefits of digitalisation to the full extent, holding on to the tools they acquired on this journey.

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