Marketing Lead will lead expansion marketing efforts, with responsibility for demand creation, consumer communication and go to market strategies. The Lead Marketing Manager will establish and ensure a consistent marketing strategy and direct the development and implementation of the company's global marketing process.

Requirements:

• Master's degree in Marketing. Professional chartered marketer (CIM) is a plus.
• Progressive experience in planning, managing, and executing multi-channel, multi-segment marketing campaigns
• 2+ years’ experience in marketing in Saas, Fintech\PayTech is a plus
• 2+ years experience leading marketing team
• Exceptional influential oral and written communication skills in English, Russian and Ukrainian
• Professional presence and ability to develop strong working relationships with executive management
• Proven leaderships expertise with effective team building skills and conflict resolution management
• Highly organised and able to multi-task and manage multiple projects and competing priorities without sacrificing accuracy or efficiency
• Proven success in traditional and innovative campaigns across the broad spectrum of today’s marketing channels.
• Effectively uses and learns new marketing technologies.

Duties:

• Lead the Marketing and Public Relations functions in the development and execution of marketing initiatives, communications, events, and campaigns that elevate the Company brand
• Participation in business model formation and strategy planning
• Oversees the execution of the marketing strategy to support overseas expansion and customer base growth.
• Conduct thorough analysis on marketing metrics and ROI to successfully develop cost effective solutions
• Ensure the delivery of market research, business intelligence, consumer insights, and reporting required to guide executive-level decision-making
• Creating and managing the Marketing budget
• Oversee brand storytelling and content creation, create and manage the company’s product messaging and positioning.
• Create and implement multi-channel acquisition strategies & campaigns via strong collaboration with product, sales, and technical teams
• Establish a powerful marketing funnel and ensuring leads are qualified when entering the sales pipeline
• Develop go-to-market strategies (market research, target audiences analysis, positioning strategies, product launching)
• Craft compelling messages across the website
• Website product ownership, managing backlog of the website development team (UI/UX Designer and Front-end dev)
• Work with various teams (dev, design, product, sales) to implement strategies
• Working with CRMs and marketing analytical tools to maximise conversion through the funnel

We offer:

• Comfortable green office with panoramic terrace overlooking Kiev
• Convenient office location 5 minutes from the metro Polytechnic Institute
• A friendly open team, each employee can easily communicate with C-level directly
• Professional growth, trainings and courses in your specialization.
• Specialists from different departments take part in large-scale conferences and meetings in different parts of the world. The company also accompanies its employees and helps with travel, accommodation, meals and other expenses.
• Corefy is always happy with new ideas and wishes, even the craziest, ready to discuss and brainstorm.
• Decent and timely payment
• Hardcore projects and tasks
• Flexible 8-hour work schedule (start of the working day from 8:00 to 11:00)
• Paid leave 20 working days and sick leave
• Daily serving of vitamins from fresh fruit
• Friday evenings will delight fans of board games, nintendo and playstation with a cool atmosphere, as well as cool get-togethers in good company.
• Summer is a particularly pleasant season for us - because we have a whole roof at our disposal: we organize picnics, barbecue parties with lights, music and a romantic atmosphere.
• Corporate parties, holidays, nature trips: rafting, paintball, etc.